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Once you have established a good rapport on a specific platform with Superfans, try expanding that dialogue to other platforms. #IWNY Prolong the magic - it's easy to lose Superfans if we don't give them reason to stay involved. #IWNY Recognize you're Superfans. RTs, shout-outs, and sharing their content are the most powerful motivators. #IWNY Figure out what resonates with your budding Superfans and help them get behind the cause. #IWNY Focus: A community manager only has time to write and send 50-150 personalized messages/day - choose wisely. #IWNY

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