Rewriting the Playbook: What the Rise of The Gist Says About the Future of Fandom

What happens when you build a sports brand for the fans who’ve never felt seen by sports media? On Tuesday, August 5 at 12PM ET, we’re sitting down with Jacie deHoop, Co-Founder of The Gist—the fan-first sports media brand that’s shaking up the male-dominated industry by providing equal coverage to women’s and men’s sports.

Join Situation’s Damian Bazadona (Founder & President) and Peter Yagecic (Innovation Advisor) for a conversation on how they’re reinventing the dialogue around sports, what brands can learn from their community-first approach, and why the future of fandom might be driven by the group chat, not a broadcast.