After a successful debut in 2018, the second annual BroadwayCon Industry Day returns to NYC

New York, New York (September 27, 2018) – In partnership with digital-first marketing agency Situation and fan-focused event-management company Mischief Management, BroadwayCon Industry Day will return on January 11th, 2019. BroadwayCon Industry Day is a one-day conference that focuses on growing and nurturing Broadway’s biggest fans in new and innovative ways.

Industry Day will take place on January 11th at the Hilton Broadway Hotel in New York City. Fresh off an exciting launch last year, BroadwayCon Industry Day will continue to feature a range of thoughtful conversations, panels, and presentations centered on topics and issues that impact the fan relationship in the Broadway industry.

Speakers consist of industry experts from Broadway, entertainment, sports, tech, and more. Notable speakers from last year include Stacey Mindich (Lead Producer, Dear Evan Hansen, John Leguizamo (Actor and Playwright), Peter Avery (Director of Theatre, NYC Department of Education), Mike Kriak (COO, Mashable), Cliff Hopkins (CMO, Instagram), and Peter Marks (Theatre Critic, The Washington Post).

The official speaker line-up and agenda for 2019 will be announced soon. A limited supply of tickets are on sale now for only $125 and can be purchased by clicking here.

For sponsorship information and speaker suggestions, please contact Sonya Matejko.


Situation helps brands build passionate communities through digital-first marketing strategies. Since our founding in 2001, we’ve worked with some of the world’s leading brands including Stoli Vodka, The Metropolitan Opera, HBO, Major League Soccer, Wicked, National Geographic, Meals on Wheels and The Ad Council. Our competitive edge continues to be our ability to develop and leverage proprietary insights gathered from joining the front lines of the world’s most passionate brand communities. Our work spans creative, media, communications, and technology solutions for a wide range of industries. Situation has also been honored with numerous workplace awards from Crain’s, Best Companies Group, Cynopsis, Digiday, and Fortune.

Mischief Management 

Mischief Management produces fan conventions focusing on community, content, and creativity. Since 2009, it has served tens of thousands of fans, providing a fun, vibrant, and safe space to enjoy the things they love. Mischief Management’s event lineup includes BroadwayCon, Con of Thrones (for fans of Game of Thrones), LeakyCon (for fans of Harry Potter and J.K. Rowling’s Wizarding World), and PodX (for fans and creators of podcasts). More information about each of Mischief Management’s events can be found at


BroadwayCon is theatre’s answer to comic-con, tailor-made for fans. From January 11-13, 2019, join some of Broadway’s biggest fans, performers, and creators from classic and current shows as we gather at the Hilton Midtown to perform, discuss, debate, and celebrate theatre. BroadwayCon 2019 will feature panels, performances, interviews, workshops, singalongs, and more, all packed into an epic three-day weekend. Past panels have included previews from upcoming Broadway shows, conversations with the casts and creatives of this season’s hits, and discussions featuring the industry’s top producers and designers, not to mention the giant Opening Celebration and nighttime fun and games. BroadwayCon is produced by Mischief Management.



Sonya Matejko
(646) 862-244